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FOR IMMEDIATE RELEASE
November 22, 2002

Muth Mirror Systems Launches Totally New Web Site

Sheboygan, WI -- Muth Mirror Systems has developed a completely new web site and moved to a new web address at www.muthco.com. Viewers to the previous site at www.kwmuth.com will be redirected to the new site.

The new site was designed in response to the expanding Signal Mirror® product line and to reflect a change in the name of the company. The Signal Mirror® line now includes mirror kits for cars and trucks, motorcycles, heavy duty trucks, and the universal Wide Angle Signal® Mirror as well as upgrade accessories.

The entire company was reorganized earlier this year to reflect the markets Muth serves, those being the automotive original equipment (OE) and aftermarket. Muth Company serves as the overall company name and Muth Mirror Systems is one of the divisions within that entity.

The new web site allows for visitors to quickly identify the product they are interested in either via the bold main home page graphics or a consistent sub-menu navigation bar. General information is found in the main navigation bar that appears as a header to each page of the site.

For a visitor to determine if a Signal® mirror is available for their specific vehicle, the popular pull-down menu has been maintained but expanded to reflect all the new kits available. A shopping cart icon makes ordering online easy.

The scrolling bar on the home page will serve as a source of the latest information and is updated frequently.

New to the site is the Owner's Gallery page which features photos and testimonials. Muth has found that people who add the mirrors are proud of their vehicle and want to show it off. And, the endorsements might help other visitors in the purchase decision.

"We find the majority of inquiries about Signal® mirrors come from people who have directly visited our web site. Our goal is to keep the content accurate and the look current," says Kristi Lawrence, Marketing Manager of Muth Mirror Systems. "This completely new site will play an integral part in the marketing of Signal® mirrors and we hope will increase overall awareness."

Muth Company, LLC, the parent company of Muth Mirror Systems, brings over 50 years of experience to serving the motor vehicle industry. Muth Mirror Systems is headquartered in Sheboygan, Wisconsin. As specialists in high technology accessories, they have introduced a variety of innovative products to the industry. The Signal Mirror® Safety System is currently their most recognized product.

For more information about Signal® mirrors call Muth Mirror Systems at 1-800-844-6616, visit their web site at http://www.muthco.com or e-mail: sales@muthco.com

 
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